Program Description
This certification in Digital Marketing and Analytics is conducted by leading experts from IIT Madras and Intellipaat who will assist you in kick-starting your career in these domains through the vast industry-relevant experience that they carry. Also, the course curriculum along with videos, live sessions, and assignments will help you gain in-depth knowledge in Digital Marketing, apart from providing hands-on experience in these domains through real-time projects.
Intellipaat Link: https://intellipaat.com/digital-marketing-analytics-certification-iit-madras/
Program Fee
- (inclusive of tax)
Educational Qualification
Individuals with a bachelor's degree and a keen interest to learn Digital Marketing and Analytics IT professionals looking for a career transition to Digital Marketing and Analytics.
Professionals aiming to move ahead in their IT career
Digital Marketing professionals willing to validate and develop skills in the domain.
Developers and Project Managers
Freshera's who aspire to build their career in the field of Digital Marketing
Suggested Prerequisites
No Prerequisite
Duration
20 Weeks
Certificate
Advanced Certification in Digital Marketing and Analytics
Teaching Hours
200 hours of Applied Learning
Lead Faculty
Course offered by
Learning Schedule
| S.No | Modules |
|---|---|
| 1 | Search Engine Optimization (SEO) |
| 2 | Understanding Business Problems |
| 3 | Marketing Principles |
| 4 | Marketing Mix Decisions |
| 5 | Branding Marketing And PR Communications |
| 6 | Marketing Analytics |
| 7 | Social Media Optimization (SMO) |
| 8 | Video Marketing |
| 9 | Paid Marketing |
| 10 | Email Marketing |
| 11 | Landing Pages |
| 12 | Affiliate Marketing |
| 13 | Content Marketing And Influencer Marketing |
| 14 | Digital Marketing Analytics And Strategy And ROI Measurement |