Program Description

This certification in Digital Marketing and Analytics is conducted by leading experts from IIT Madras and Intellipaat who will assist you in kick-starting your career in these domains through the vast industry-relevant experience that they carry. Also, the course curriculum along with videos, live sessions, and assignments will help you gain in-depth knowledge in Digital Marketing, apart from providing hands-on experience in these domains through real-time projects.

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Course enrollment data

Learning Format



20 Weeks

Certified by

Advanced Certification in Digital Marketing and Analytics

Program Fee

(inclusive of tax)


Program Description

Program Brochure

Sample Certificate

Education Qualification

  • Individuals with a bachelor's degree and a keen interest to learn Digital Marketing and Analytics IT professionals looking for a career transition to Digital Marketing and Analytics.

  • Professionals aiming to move ahead in their IT career

  • Digital Marketing professionals willing to validate and develop skills in the domain.

  • Developers and Project Managers

  • Freshera's who aspire to build their career in the field of Digital Marketing

Suggested Prerequisites

No Prerequisite

Teaching Hours

200 hours of Applied Learning

Lead Faculty

Dr. Thenmozhi, Dr. Babji and Mr. Suresh Ramadurai

Course Offered By

Learning Schedule

Search Engine Optimization (SEO)

Understanding Business Problems

Marketing Principles

Marketing Mix Decisions

Branding Marketing and PR Communications

Marketing Analytics

Social Media Optimization (SMO)

Video Marketing

Paid Marketing

Email Marketing

Landing Pages

Affiliate Marketing

Content Marketing and Influencer Marketing

Digital Marketing Analytics and Strategy and ROI Measurement

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